The DataPls dashboard: your search figures and our work, in one place.

The overview opens with one sentence about the period you pick: how many enquiries came in, and how that compares with the period before. Below it, the figures sit in a plain list. Visits from Google, how often Google showed your pages, your average position, enquiries, and visits from AI assistants such as ChatGPT and Perplexity. Your goals for the month sit beside them, with a line that says whether you are on pace.

Demonstration workspace

Light viewDark view

Work that needs your go-ahead waits at the top, under “Waiting on you”. New pages are a common example. They wait there until you approve them. You can switch the whole dashboard between the last 24 hours, 7 days, 28 days, 3 months and 12 months. It opens in your phone’s browser too, with nothing to install.

Every week we check Google’s first page for the searches we work on, in each country you sell to, and the dashboard shows your place in each one. Pick a country to see which sites sit above you for each search and where your competitors rank next to you.

Search volumes come from Google Keyword Planner. You can look up how many people search for a phrase each month, country by country, before we decide to write for it.

Content lists the pages that bring you the most visits and enquiries. Below them is what to write or improve next: searches where you sit on page two, searches your competitors are found for, and pages that are losing visits.

Each week we also check two things that cost visits. One is a search where two of your own pages compete, which usually means one should take over from the other. The other is a page Google has left out of its index.

You can ask the dashboard a question in plain words, such as which searches are closest to page one or what we finished last week. The answer is written from your own figures and the work on your board. Ask is switched on client by client, because the question and the figures behind it go to the AI model that writes the answer.

Every task we agree with you sits on one board, in four columns: to do, in progress, in review and done. Each task has a priority and, where it needs one, a due date, and you can filter the board by week, type and priority. Work that changes your site waits in review until you approve it for go-live. A log view lists the same work in date order.

You can add a task yourself. It comes straight to us, and we answer it on the board or on our weekly call with you.

Reports puts any month next to the one before: visits, searches and enquiries, the searches that climbed or fell, how many first-page places you and your competitors hold, the technical state of the site and the work we finished. Download PDF turns it into a printable report with one section to a page.

Keyword tools estimate your traffic from a search volume and a click rate they assume. Search Console counts the searches that really showed your pages, so every search figure on the dashboard comes from your own Search Console, and every visit and enquiry from your own Google Analytics.

Statistics breaks your searches down by keyword, page and audience. It shows how many sit on Google’s first page and lists the ones closest to it. Google’s figures for the last day or two can still change as it finishes counting, and the overview says how far the figures run.

Each workspace holds one business’s data. You sign in with a link we email you, then set your own password. We ask Google for read-only access to your Search Console and Analytics, so nothing there can be changed from the dashboard. We never mix one client’s searches or figures with another’s.

Every client gets a dashboard, whether we run their SEO, GEO or both. To see what that work has done for a real client, read how a Delhi tarot reader went from no website to Google’s AI answers.