On 16 October 2026 we read the SEO price pages of nine Indian agencies, and six of them quoted monthly packages in rupees: the cheapest packages ran from ₹7,999 to ₹35,000 a month, with a midpoint of about ₹18,000, and the dearest fixed package was ₹1,50,000. Two quoted in dollars, from $199 a month, and one gave no price at all.
Ahrefs' survey of 439 SEO providers points the same way: 76% of those based in India charged $1,000 a month or less. The spread is wide because the packages buy very different things, and the number on the page says less about results than what the work is measured against.
At a glance
- Cheapest packages
- ₹7,999 to ₹35,000 a month (six agencies, 16 October 2026)
- Midpoint
- About ₹18,000 a month
- Dearest fixed package
- ₹1,50,000 a month
- India-based SEOs
- 76% charge $1,000 a month or less (Ahrefs)
What nine agencies publish
We searched Google for SEO packages in India and read the price page of each agency that came up with its own prices, as shown on 16 October 2026. We have numbered them rather than named them, because the point is the pattern, not any one firm. Many agencies, ourselves included, quote privately instead, so treat this as a snapshot of published prices rather than the whole market.
| Agency | Cheapest package | Highest package | Priced by |
|---|---|---|---|
| 1 | ₹7,999 | ₹24,999 | Keywords |
| 2 | From ₹10,000 | ₹40,000 and up | Keywords (15 to 50) |
| 3 | ₹11,500 | ₹37,500, or ₹1,25,000+ for enterprise | Pages and keywords |
| 4 | ₹25,000 | ₹55,000, before taxes | Size of business |
| 5 | ₹30,000 | ₹1,50,000, six-month minimum | Pages (10 to 100) |
| 6 | ₹35,000 | ₹65,000 | Plan type |
| 7 | $199 | $1,099 | Keywords (10 to 100) |
| 8 | $250 | $650, plus AI add-ons | Plan type |
| 9 | Custom quote | Custom quote | Keywords (10 to 50) |
Check whether any quote includes GST: one of these pages says its prices exclude all taxes, and most do not say either way.
What the survey says
Ahrefs, which makes SEO software, surveyed 439 SEO providers worldwide and published the results in 2024, and across all of them the most common retainer was $501 to $1,000 a month, chosen by 20.4%. Averages run much higher, at $3,209 a month for agencies and $1,349 for freelancers, because a minority of large retainers pull them up.
India sits at the low end: of the India-based providers in the survey, 76% charged $1,000 a month or less on retainer, 85.7% charged $30 an hour or less, and 93.75% charged $1,500 or less for a one-off project. Those shares come from the India-based part of a global sample, so read them as a direction rather than a census.
Source: Ahrefs: SEO pricing survey of 439 providers (updated 15 August 2024).
What the price usually buys
Most of the packages above are priced by the number of keywords or pages: 10 keywords in the cheapest, 100 in the dearest, which counts effort rather than results. Ten keywords nobody types are worth less than one that brings a buyer, and a page count says nothing about whether those pages will ever be found.
- The size of your site. A ten-page service site and a catalogue of 2,000 products need very different amounts of work every month.
- How crowded your searches are. "SEO company in Mumbai" has hundreds of agencies chasing it, while a search for one specific product from one specific region may have five.
- How many places you sell in. Every city, country or language you want to win adds its own pages and its own competition.
- Whether new pages are written. Writing pages from your own work, rather than fixing settings, is where most of the hours go, and where cheap packages save money.
Two things to be wary of in a price list
- Guaranteed rankings. One package on our list promises a share of its keywords in Google's top ten. Google's June 2026 guidance on choosing SEO help warns site owners against guarantees like this, because no one outside Google controls rankings.
- AI visibility sold as an extra. Another sells AI search packages as add-ons on top of SEO. Google's May 2026 guide says optimising for AI search is still SEO, and its June guidance warns against services that promise better visibility in AI answers.
Sources: Google: Third-party SEO tools, services, and advice (June 2026); Google: Optimizing your website for generative AI features on Google Search (May 2026).
What to ask instead of comparing prices
- Which searches first, and why those? A good answer names real searches from your own Search Console or Google's suggestions, not a keyword count.
- What changes on my site each month? Pages written or rewritten, problems fixed, tracking set up: things you can open and check.
- How will we know it worked? Enquiries, calls and orders, read from your own Search Console and Analytics, with a date to check against.
- Who does the work, and how often will we talk? The person on the sales call is not always the person who touches your site.
Our guide on how to choose an SEO agency in India has twelve questions like these, with the answers to listen for.
Why we do not publish a price
We do not publish a price list, because it depends on your site and how many searches you need to win. Send us your website and we will tell you what we would change first and what it would cost.
What your first month with us looks like
- Week 1We take your website and start shippingWe read your Search Console and Analytics, fix whatever stops Google and AI tools reading your site, and start shipping changes. Your live dashboard is up the same week.
- Week 2We measure, then sharpenWe see what the first changes did and improve on them: pages named the way people search, pages that stop competing with each other, and a faster, clearer site that turns visits into enquiries.
- Week 3The first resultsFor the searches we started with, this is when we expect rankings to climb, and when we start checking Google's AI answers for your business.
- Week 4You see it, and we talk it throughYour DataPls dashboard shows every search, ranking and lead, updated daily. Every week we call you to go through it, and we message you the day something important changes.
Questions people ask
How much does SEO cost per month in India?
Of six Indian agencies publishing prices in rupees on 16 October 2026, the cheapest packages ran from ₹7,999 to ₹35,000 a month, with a midpoint of about ₹18,000, and the dearest fixed package was ₹1,50,000. Larger and more competitive work costs more than any published package.
Why do SEO prices in India vary so much?
Because the packages buy different amounts of work. The size of the site, how crowded its searches are, how many cities or countries it targets and whether new pages are written all change the monthly hours, and a low price usually means fewer of them.
Is SEO priced per keyword a good deal?
Not on its own. A keyword count measures effort, not results. Ask which searches the agency will target and why, and how it will show you enquiries from your own Search Console and Analytics.
How much does DataPls charge?
We do not publish a price list, because it depends on your site and how many searches you need to win. Send us your website and we will tell you what we would change first and what it would cost.